Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PointRoll is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Sports and 152 other categories.

2 PointRoll is leading in Car Buying, Womens Interests, Transportation & Logistics, Government and 16 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, Australia and 80 other countries.

2 PointRoll is leading in Belarus, Tunisia, Kenya, Macao and 4 other countries.