Avature is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Avature has better usage coverage in more websites categories. Including Career & Education, Jobs & Employment, Business & Industry, Health and 89 other categories.
Gild hasn't got a lead over Avature in any websites category.
Avature is leading in most countries, including United States, United Kingdom, India, Australia and 58 other countries.
Gild is leading in Romania.