Market Share by Top Websites

1 Yahoo Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Avazu Network is clearly lagging behind, losing to Yahoo Advertising in all segments.

Websites Categories

1 Yahoo Advertising has better usage coverage in more websites categories. Including News & Media, Finance, Business & Industry, Investing and 50 other categories.

2 Avazu Network is leading in People & Society, Arts & Entertainment, Religion & Spirituality, TV & Video and 12 other categories.

Geography

1 Yahoo Advertising is leading in most countries, including United States, Brazil, Canada, Taiwan and 24 other countries.

2 Avazu Network is leading in China, Turkey, Malaysia, Poland and 6 other countries.