AWEmpire is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DirectTrack has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 182 other categories.
AWEmpire is leading in Adult.
DirectTrack is leading in most countries, including United States, India, Brazil, United Kingdom and 75 other countries.
AWEmpire is leading in Germany, Russia, France, Italy and 19 other countries.