Market Share by Top Websites

1 Conviva is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Axill is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Axill has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, People & Society, Movies and 13 other categories.

2 Conviva is leading in TV & Video, Business & Industry, Shopping, Investing and 12 other categories.

Geography

1 Conviva is leading in most countries, including United States, United Kingdom, Italy, Spain and 13 other countries.

2 Axill is leading in India, Indonesia, Morocco, Egypt and 11 other countries.