Market Share by Top Websites

1 Axill is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Lookery is clearly lagging behind, losing to Axill in all segments.

Websites Categories

1 Axill has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 54 other categories.

2 Lookery is leading in Adult, Investing, General Merchandise, Online Marketing and 3 other categories.


1 Axill is leading in most countries, including Brazil, India, Germany, United States and 36 other countries.

2 Lookery is leading in Sweden, Bolivia, Poland and Kuwait.