In terms of market share, Axill is clearly lagging behind, losing to Merchenta in all segments.
Axill has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 17 other categories.
Merchenta is leading in Shopping, Clothing, Health, Products & Shopping and 6 other categories.
Axill is leading in most countries, including India, Indonesia, Mexico, Brazil and 19 other countries.
Merchenta is leading in United Kingdom, United States, Australia, Italy and one other country.