Market Share by Top Websites

2 In terms of market share, Axill is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Axill has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 19 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, Travel, Sports and 13 other categories.

Geography

1 Axill is leading in most countries, including India, United States, Egypt, Brazil and 19 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Norway, Guatemala and one other country.