Market Share by Top Websites

1 Six Apart Advertising is leading in Top 100K Sites.

2 In terms of market share, Axill is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Food & Drink, Sports, Government, Law & Government and 22 other categories.

2 Axill is leading in Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 13 other categories.


1 Axill is leading in most countries, including India, Indonesia, Turkey, China and 15 other countries.

2 Six Apart Advertising is leading in United States, United Kingdom, Canada, Thailand and 10 other countries.