In terms of market share, Axill is clearly lagging behind, losing to Total Media in all segments.
Total Media has better usage coverage in more websites categories. Including Business & Industry, Religion & Spirituality, Education, Career & Education and 14 other categories.
Axill is leading in Arts & Entertainment, People & Society, Music & Audio, Computer & Electronics and 8 other categories.
Axill is leading in most countries, including India, Indonesia, Germany, China and 18 other countries.
Total Media is leading in Israel, Brazil, Spain, South Korea and 2 other countries.