Market Share by Top Websites

2 In terms of market share, ayboll is clearly lagging behind, losing to Contextly in all segments.

Websites Categories

1 ayboll has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Health, Sports and 2 other categories.

2 Contextly is leading in News & Media, Lifestyle and Hobbies & Leisure.


1 ayboll is leading in most countries, including United States, India, Germany, Pakistan and 10 other countries.

2 Contextly is leading in Japan, Poland and Portugal.