In terms of market share, Back Beat Media is clearly lagging behind, losing to Interpolls in all segments.
Interpolls has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Online Marketing and 15 other categories.
Back Beat Media is leading in Computer & Electronics and Technology News.
Interpolls is leading in most countries, including United States, Canada, Hong Kong, Ukraine and 14 other countries.
Back Beat Media is leading in Brazil and Sweden.