Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 1M Sites.

2 In terms of market share, Back Beat Media is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 104 other categories.

2 Back Beat Media is leading in News & Media, Technology News and Video Games.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Great Britain, France, Canada and 35 other countries.

2 Back Beat Media is leading in Hong Kong, Israel, Netherlands, Belgium and 4 other countries.