Market Share by Top Websites

1 Baidu Promote is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, effiliation is still behind Baidu Promote in all market share segments.

Websites Categories

1 Baidu Promote has better usage coverage in more websites categories. Including News & Media, Computers Electronics & Technology, Science & Education, Arts & Entertainment and 13 other categories.

2 effiliation is leading in Lifestyle, Sports, Food & Drink, Home & Garden and 3 other categories.


1 effiliation is leading in most countries, including France, United States, Germany, Spain and 101 other countries.

2 Baidu Promote is leading in China, Hong Kong, Taiwan, Japan and 18 other countries.