Market Share by Top Websites

1 Vindicia is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Balanced is clearly lagging behind, losing to Vindicia in all segments.

Websites Categories

1 Balanced has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Beauty & Fitness, News & Media and one other category.

2 Vindicia is leading in Finance, Shopping, Sports, Recreation & Hobbies and one other category.


1 Vindicia is leading in most countries, including United States, United Kingdom, Canada, Australia and 7 other countries.

2 Balanced is leading in India and Kenya.