Market Share by Top Websites

1 Viva Payments is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Balanced is clearly lagging behind, losing to Viva Payments in all segments.

Websites Categories

1 Balanced has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Food & Drink and 29 other categories.

2 Viva Payments is leading in Shopping, Consumer Electronics, Arts & Entertainment, Clothing and 28 other categories.


1 Balanced is leading in most countries, including United States, Tuvalu, Colombia, British Indian Ocean Territory and 14 other countries.

2 Viva Payments is leading in Greece, Italy, Taiwan, Poland and 3 other countries.