Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, News & Media, Car Buying and 65 other categories.

2 Banner Connect is leading in People & Society, Arts & Entertainment, Games, Internet & Telecom and 18 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 86 other countries.

2 Banner Connect is leading in Ghana and Albania.