Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Arts & Entertainment, Finance and 69 other categories.

2 Banner Connect is leading in People & Society, Games, Sports, Video Games and 15 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Poland and 88 other countries.

2 Banner Connect is leading in Papua New Guinea.