Market Share by Top Websites

1 Conviva is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, Business & Industry, People & Society and 14 other categories.

2 Banner Connect is leading in Sports, Internet & Telecom, Adult, Soccer and 10 other categories.

Geography

1 Conviva is leading in most countries, including United States, Spain, Russia, Belgium and 20 other countries.

2 Banner Connect is leading in United Kingdom, India, Switzerland, Bangladesh and 5 other countries.