Market Share by Top Websites

1 Frankly is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Frankly in all segments.

Websites Categories

1 Frankly has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 56 other categories.

2 Banner Connect is leading in Adult, Soccer, Reference, Pets and 5 other categories.

Geography

1 Frankly is leading in most countries, including United States, Canada, United Kingdom, France and 31 other countries.

2 Banner Connect is leading in India, Switzerland, Spain, Viet Nam and 5 other countries.