In terms of market share, Banner Connect is clearly lagging behind, losing to Hexagram in all segments.
Banner Connect has better usage coverage in more websites categories. Including Adult, Sports, People & Society, Soccer and 13 other categories.
Hexagram is leading in Arts & Entertainment and Humor.
Banner Connect is leading in most countries, including United Kingdom, Canada, Brazil, Saudi Arabia and 7 other countries.
Hexagram is leading in Poland.