In terms of market share, Banner Connect is clearly lagging behind, losing to Hexagram in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 38 other categories.
Hexagram is leading in Humor, Universities & Colleges, Autos & Vehicles, Celebrities & Entertainment News and 6 other categories.
Banner Connect is leading in most countries, including Canada, United Kingdom, Indonesia, Ghana and 8 other countries.
Hexagram is leading in United States, Poland, Albania and Russia.