In terms of market share, Banner Connect is clearly lagging behind, losing to InterMundo Media in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 35 other categories.
InterMundo Media is leading in Shopping, Business & Industry, Telecommunications, Consumer Electronics and 8 other categories.
Banner Connect is leading in most countries, including United Kingdom, Brazil, Pakistan, Indonesia and 13 other countries.
InterMundo Media is leading in United States and Mexico.