In terms of market share, Banner Connect is clearly lagging behind, losing to Kelkoo in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 40 other categories.
Kelkoo hasn't got a lead over Banner Connect in any websites category.
Banner Connect is leading in most countries, including United States, United Kingdom, Brazil, Pakistan and 15 other countries.
Kelkoo is leading in Norway and France.