Market Share by Top Websites

1 Kelkoo is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Kelkoo in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 39 other categories.

2 Kelkoo is leading in Shopping and Children.

Geography

1 Banner Connect is leading in most countries, including United Kingdom, United States, France, Australia and 30 other countries.

2 Kelkoo is leading in Sweden, Morocco, Austria and Denmark.