Market Share by Top Websites

2 In terms of market share, Banner Connect is clearly lagging behind, losing to LiftDNA in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 33 other categories.

2 LiftDNA is leading in Software, Online Marketing, Investing, Search Engine and 2 other categories.

Geography

1 LiftDNA is leading in most countries, including United States, United Kingdom, Canada, China and 16 other countries.

2 Banner Connect is leading in India, France, Indonesia, United Arab Emirates and 4 other countries.