Market Share by Top Websites

1 LiftDNA is leading in Top 100K Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to LiftDNA in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 33 other categories.

2 LiftDNA is leading in Internet & Telecom, Software, Online Marketing, Search Engine and 2 other categories.

Geography

1 LiftDNA is leading in most countries, including China, France, South Africa, Thailand and 14 other countries.

2 Banner Connect is leading in United States, Canada, Viet Nam, Mexico and 10 other countries.