Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Soccer and 77 other categories.

2 Banner Connect is leading in Adult, Pets, Pets & Animals, Restaurants & Delivery and 3 other categories.

Geography

1 Ligatus is leading in most countries, including France, Italy, Germany, Turkey and 31 other countries.

2 Banner Connect is leading in Australia, China, South Africa, Malta and 3 other countries.