Market Share by Top Websites

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Lookery in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including Arts & Entertainment, Adult, Sports, Music & Audio and 12 other categories.

2 Lookery is leading in Internet & Telecom, Shopping, Beauty & Fitness, Consumer Electronics and 4 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, United Kingdom, India, Ukraine and 8 other countries.

2 Lookery is leading in Turkey, Egypt, Russia, Poland and one other country.