In terms of market share, Banner Connect is clearly lagging behind, losing to Lookery in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 31 other categories.
Lookery is leading in Internet & Telecom, Adult, Shopping, Software and 10 other categories.
Banner Connect is leading in most countries, including United Kingdom, United States, Australia, France and 22 other countries.
Lookery is leading in India, Spain, Israel, Hong Kong and 11 other countries.