In terms of market share, Banner Connect is clearly lagging behind, losing to Lookery in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 31 other categories.
Lookery is leading in Internet & Telecom, Adult, Computer & Electronics, Shopping and 12 other categories.
Banner Connect is leading in most countries, including United States, United Kingdom, France, Australia and 12 other countries.
Lookery is leading in Japan, Russia, Indonesia, Iraq and 2 other countries.