In terms of market share, Banner Connect is clearly lagging behind, losing to Madison Logic in all segments.
Madison Logic has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Marketing & Advertising and 16 other categories.
Banner Connect is leading in Arts & Entertainment, Adult, People & Society, Sports and 9 other categories.
Madison Logic is leading in most countries, including United States, United Kingdom, Germany, India and 15 other countries.
Banner Connect is leading in Thailand, Russia, Belgium, Bangladesh and 3 other countries.