Market Share by Top Websites

1 Merchenta is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 36 other categories.

2 Merchenta is leading in Shopping, Clothing, Home & Garden, Health and 9 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, Brazil, Pakistan, Indonesia and 10 other countries.

2 Merchenta is leading in United Kingdom, France, Hong Kong, Australia and 8 other countries.