In terms of market share, Banner Connect is clearly lagging behind, losing to Meta Network in all segments.
Banner Connect has better usage coverage in more websites categories. Including News & Media, Games, Sports, Business & Industry and 23 other categories.
Meta Network is leading in People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 15 other categories.
Meta Network is leading in most countries, including Mexico, Argentina, United States, India and 13 other countries.
Banner Connect is leading in Australia, Canada, United Kingdom, Brazil and 9 other countries.