In terms of market share, Banner Connect is clearly lagging behind, losing to Meta Network in all segments.
Banner Connect has better usage coverage in more websites categories. Including News & Media, Games, Sports, Business & Industry and 24 other categories.
Meta Network is leading in People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 16 other categories.
Meta Network is leading in most countries, including Spain, Argentina, India, Mexico and 11 other countries.
Banner Connect is leading in United States, United Kingdom, France, Indonesia and 7 other countries.