Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, People & Society and 77 other categories.

2 Banner Connect is leading in Video Games, Adult, Law & Government, Movies and 9 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Japan, France and 44 other countries.

2 Banner Connect is leading in Indonesia, United Arab Emirates, Greece, Ghana and one other country.