Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Computer & Electronics and 73 other categories.

2 Banner Connect is leading in Games, Video Games, Adult, Law & Government and 9 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Canada, Japan and 33 other countries.

2 Banner Connect is leading in Viet Nam, Pakistan, Bangladesh, Malaysia and 2 other countries.