Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, Online, Business & Industry, Marketing & Advertising and 12 other categories.

2 Banner Connect is leading in Adult, Arts & Entertainment, Sports, Soccer and 9 other categories.

Geography

1 Optimatic is leading in most countries, including United States, France, Venezuela, Argentina and 12 other countries.

2 Banner Connect is leading in United Kingdom, Canada, Brazil, Switzerland and 7 other countries.