Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 97 other categories.

2 Banner Connect is leading in Games, Adult, Video Games, Law & Government and 4 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Germany, Turkey and 34 other countries.

2 Banner Connect is leading in United States, Indonesia, Venezuela, Sri Lanka and 2 other countries.