Banner Connect is leading in Top 100K Sites and Top 1M Sites.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 34 other categories.
ReferLocal is leading in Business & Industry, Tourism, Transportation & Logistics and Newspapers.
Banner Connect is leading in most countries, including United States, India, Brazil, United Kingdom and 12 other countries.
ReferLocal is leading in Germany.