Market Share by Top Websites

1 Revenue is leading in Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 33 other categories.

2 Revenue is leading in Sports, Celebrities & Entertainment News, Health, Football and 22 other categories.

Geography

1 Revenue is leading in most countries, including United States, Ghana, Russia, Ireland and 9 other countries.

2 Banner Connect is leading in United Kingdom, Germany, France, Indonesia and 6 other countries.