Market Share by Top Websites

1 Revenue is leading in Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, News & Media, Celebrities & Entertainment News and 20 other categories.

2 Banner Connect is leading in Adult, Internet & Telecom, People & Society, Business & Industry and 12 other categories.

Geography

1 Revenue is leading in most countries, including United States, Canada, Ghana, Ireland and 8 other countries.

2 Banner Connect is leading in United Kingdom, India, France, Indonesia and 6 other countries.