Market Share by Top Websites

1 Revenue is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Games, Internet & Telecom, Adult and 23 other categories.

2 Revenue is leading in Arts & Entertainment, News & Media, Sports, Business & Industry and 23 other categories.

Geography

1 Revenue is leading in most countries, including United States, Canada, United Kingdom, Ghana and 15 other countries.

2 Banner Connect is leading in India, Indonesia, Venezuela, Egypt and 4 other countries.