Market Share by Top Websites

1 Six Apart Advertising is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 52 other categories.

2 Banner Connect is leading in Games, Internet & Telecom, Video Games, TV & Video and 13 other categories.

Geography

1 Six Apart Advertising is leading in most countries, including United States, United Kingdom, Germany, France and 9 other countries.

2 Banner Connect is leading in Canada, Indonesia, Mexico, United Arab Emirates and 4 other countries.