Market Share by Top Websites

1 Six Apart Advertising is leading in Top 100K Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Music & Audio and 36 other categories.

2 Banner Connect is leading in Adult, Soccer, News & Media, Internet & Telecom and 5 other categories.

Geography

1 Six Apart Advertising is leading in most countries, including United States, Taiwan, Denmark, France and 12 other countries.

2 Banner Connect is leading in Canada, Switzerland, Saudi Arabia, Portugal and 5 other countries.