Market Share by Top Websites

1 SpecificClick is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Religion & Spirituality and 130 other categories.

2 Banner Connect is leading in Games, Video Games, Programming, Holidays and 2 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, France, United Kingdom, Norway and 44 other countries.

2 Banner Connect is leading in Ghana.