Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to SpotX in all segments.

Websites Categories

1 SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, News & Media, Car Buying and 94 other categories.

2 Banner Connect is leading in Video Games, Adult, Law & Government, Programming and 8 other categories.

Geography

1 SpotX is leading in most countries, including United States, Sweden, Germany, Netherlands and 45 other countries.

2 Banner Connect is leading in Australia, United Arab Emirates, Poland, Pakistan and 2 other countries.