Market Share by Top Websites

1 StackAdapt is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to StackAdapt in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 36 other categories.

2 StackAdapt is leading in Health, Shopping, Clothing, Autos & Vehicles and 11 other categories.

Geography

1 Banner Connect is leading in most countries, including United Kingdom, Australia, India, Ukraine and 9 other countries.

2 StackAdapt is leading in United States, Canada, Egypt, Germany and 4 other countries.