In terms of market share, Banner Connect is clearly lagging behind, losing to StackAdapt in all segments.
Banner Connect has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Music & Audio, Adult and 18 other categories.
StackAdapt is leading in Health, Autos & Vehicles, Cycling & Biking, Celebrities & Entertainment News and 2 other categories.
Banner Connect is leading in most countries, including Indonesia, United Kingdom, Switzerland, South Africa and 11 other countries.
StackAdapt is leading in Canada, France and Turkey.