In terms of market share, Banner Connect is clearly lagging behind, losing to Visible Measures in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 40 other categories.
Visible Measures hasn't got a lead over Banner Connect in any websites category.
Banner Connect is leading in most countries, including United States, Canada, United Kingdom, Indonesia and 10 other countries.
Visible Measures is leading in Korea Republic.