In terms of market share, Banner Connect is clearly lagging behind, losing to YieldAds in all segments.
YieldAds has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 42 other categories.
Banner Connect is leading in Food & Drink, Cooking & Recipes, Online Marketing, Social Network and 5 other categories.
YieldAds is leading in most countries, including Egypt, India, France, United States and 41 other countries.
Banner Connect is leading in United Kingdom, Ghana, South Korea and Martinique.