Banner Connect is leading in Top 100K Sites and Top 1M Sites.
zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 48 other categories.
Banner Connect is leading in Games, Video Games, Law & Government, TV & Video and 13 other categories.
zapunited is leading in most countries, including India, Germany, Russia, Morocco and 10 other countries.
Banner Connect is leading in United States, Brazil, United Kingdom, Burundi and 9 other countries.