Market Share by Top Websites

1 Listrak is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Barilliance is clearly lagging behind, losing to Listrak in all segments.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Health and 104 other categories.

2 Barilliance is leading in Consumer Electronics, Travel, Accommodation & Hotels, Fitness and 11 other categories.

Geography

1 Barilliance is leading in most countries, including Australia, Spain, United Kingdom, Netherlands and 34 other countries.

2 Listrak is leading in United States, Canada, Russia, Viet Nam and 21 other countries.