Market Share by Top Websites

1 Listrak is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Barilliance is leading in Top 10K Sites.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 117 other categories.

2 Barilliance is leading in Travel, Computer & Electronics, Adult, Accommodation & Hotels and 17 other categories.


1 Barilliance is leading in most countries, including Australia, Spain, Great Britain, Netherlands and 30 other countries.

2 Listrak is leading in United States, Canada, Mexico, Russia and 28 other countries.