Market Share by Top Websites

2 Barilliance is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Barilliance has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Sports and 61 other categories.

2 MerchantAdvantage is leading in Home & Garden, Products & Shopping, Furniture, Computer Hardware and 17 other categories.


1 Barilliance is leading in most countries, including United States, Australia, United Kingdom, Spain and 48 other countries.

2 MerchantAdvantage is leading in Iran, Lao, Saudi Arabia and Chile.