Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites.

2 Barilliance is leading in Top 1M Sites.

Websites Categories

1 Barilliance has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Sports and 45 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, People & Society and 34 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, Russia and 41 other countries.

2 Barilliance is leading in United States, Australia, Spain, United Kingdom and 16 other countries.