Market Share by Top Websites

1 IPG Mediabrands is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Batanga Network is clearly lagging behind, losing to IPG Mediabrands in all segments.

Websites Categories

1 Batanga Network has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Community & Society, News & Media and 8 other categories.

2 IPG Mediabrands is leading in Vehicles, Health, Finance, Lifestyle and 8 other categories.


1 IPG Mediabrands is leading in most countries, including United States, Poland, Canada, South Africa and 54 other countries.

2 Batanga Network is leading in Spain, Mexico, Argentina, Peru and 18 other countries.