Market Share by Top Websites

1 Batanga Network is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Batanga Network in all segments.

Websites Categories

1 Batanga Network has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 110 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Online, Airlines & Airports and 4 other categories.

Geography

1 Batanga Network is leading in most countries, including Spain, Mexico, Argentina, Colombia and 62 other countries.

2 Kitara Media is leading in Taiwan, Thailand, Malaysia, Latvia and 3 other countries.