Market Share by Top Websites

1 Batanga Network is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Batanga Network in all segments.

Websites Categories

1 Batanga Network has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 84 other categories.

2 Microsoft adCenter Conversion is leading in Finance, Accommodation & Hotels, Clothing, Transportation & Logistics and 40 other categories.

Geography

1 Batanga Network is leading in most countries, including Spain, Mexico, Argentina, Colombia and 63 other countries.

2 Microsoft adCenter Conversion is leading in Bulgaria, Taiwan, Azerbaijan, Bangladesh and 4 other countries.