Market Share by Top Websites

1 Certona is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Baynote is clearly lagging behind, losing to Certona in all segments.

Websites Categories

1 Certona has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Beauty & Fitness and 40 other categories.

2 Baynote is leading in Sports, Football, Software, Computer & Electronics and 29 other categories.

Geography

1 Certona is leading in most countries, including United States, Canada, United Kingdom, France and 28 other countries.

2 Baynote is leading in Australia, New Zealand, Ireland, India and 15 other countries.