Market Share by Top Websites

1 Certona is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Baynote is still behind Certona in all market share segments.

Websites Categories

1 Certona has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Beauty & Fitness and 55 other categories.

2 Baynote is leading in Arts & Entertainment, Sports, Computer & Electronics, Software and 30 other categories.


1 Certona is leading in most countries, including United States, Canada, United Kingdom, France and 31 other countries.

2 Baynote is leading in Australia, Japan, Hong Kong, Brazil and 21 other countries.