Market Share by Top Websites

1 Bazaarvoice is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Certona is clearly lagging behind, losing to Bazaarvoice in all segments.

Websites Categories

1 Bazaarvoice has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 147 other categories.

2 Certona is leading in Book Retailers, Holidays and Public Health & Safety.


1 Bazaarvoice is leading in most countries, including United States, United Kingdom, Canada, France and 96 other countries.

2 Certona is leading in Iceland, El Salvador and Cayman Islands.