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Yahoo Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, BBelements is clearly lagging behind, losing to Yahoo Advertising in all segments.
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Yahoo Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, Food & Drink and 19 other categories.
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BBelements is leading in Reference Materials.
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Yahoo Advertising is leading in most countries, including Japan, United States, Russia, Taiwan and 116 other countries.
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BBelements is leading in Czech Republic, Poland, Hungary, Slovakia and 3 other countries.