Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Beacon Ad Network is leading in Top 1M Sites.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Autos & Vehicles and 44 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Software, Computer & Electronics and 22 other categories.

Geography

1 Beacon Ad Network is leading in most countries, including United States, United Kingdom, Australia, India and 23 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Spain and 19 other countries.